Feb 22

Evolution of the type of banner used

Posted in Promotion and advertising

During 2010, between the new banner formats, standardized by the International Advertising Bureau in March 2010, have gained the larger role to the detriment of smaller formats.

A year after the recognition of up to 14 new IAB standard formats, they (especially the skyscraper banner, and medium and large rectangles) now represent 9% of total ad impressions in the U.S. web sites, double the percentage existing in April 2010.

Despite their lower visibility, roller banners is still the most widely used format

The number of large format printing increased by 185% between April 2010 and January 2011, from 2,000 million to 5,700 million respectively. The strong growth in the number of views shows that acceptance of the new formats is not only larger, but they are placed on pages with higher traffic.

The so-called skyscraper banner (a standard format of 120×600 pixels) is the best he has found acceptance among advertisers, use a growing 436% between April 2010 and January 2011, passing over the same period appear in the post 69 of the most popular formats ranking to number three. The reason can be found in the ease with which this format can be adapted to the design of the pages of a site without having to adapt a larger space in the middle of the page content.

Despite this growing importance, the use of these new forms of banner is still far from the traditional horizontal banner that uses banner stand, which remains the mostly used format, but its prominence has fallen significantly in recent months: in January 2010 if the banner horizontal represented 52% of ad impressions, the percentage fell to 39% in January 2011.

With regard to the sectors that have adapted the new formats of banners with banner stands, sites dedicated to games and the personal pages were most likely to accept, especially skyscrapers, squares and rectangles, while ISPs and sites dedicated to beauty and health were the most reluctant to adopt new formats.

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Nov 23

Using brightly colored advertising to sell more and earn more money

Posted in Promotion and advertising

What have in common the luxury car and jewelry?

Well besides being quite expensive products if you look carefully you will notice that both products are advertised both always wearing bright colors. If you look at the advertising of other successful products will always give you a glow in the colors used.

Who could resist such a shiny red apple?

Neuromarketing experts have established scientifically obvious, people prefer and we are always tempted to products that use bright colors (you can read on Neuromarketing. Neuromarketing techniques to manipulate the minds of your customers and Sell More and Make More Money).

Apparently the trend toward bright colors is due to the need for our ancestors to seek water sources in the forest or desert, water, glowing with the reflection of the sun and our instinct for our ancestors to come to these sources to survive.

Do not you feel for example that your car works best when washed and waxed looking bright?

Consequently, in their advertising of their products that you should wear bright colors or effects properly if you want to sell more and earn more money because their customers tend to move closer to them and feel a sense that these products are brilliant better than those who are not.

You can read about these topics is an interesting article in English on the site by clicking here Craked this link

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Oct 28

Use social networks to position your business

Posted in Internet Business, Promotion and advertising

Social NetworkingThe rise of social media has given the public unprecedented influence on the construction of a brand or destruction of a reputation. Blogs, social networks, online video, these forums in the media can have as much or more impact on a company or organization to an article in a newspaper or a segment of the television. Taking into account this new reality is increasingly important for companies to be aware of how business and industry are represented in the field of social media.

In the area of blogs, Twitter and Facebook can give the appearance of meeting places trivial. But that atmosphere of free rotation in which anything goes, is what has made the media a powerful force, because for the first time, regardless of age, education or socioeconomic status, everyone has the opportunity to be heard and make a difference. To the individual with a laptop or iPhone, times could not be better. Click here to read more.. »

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Aug 21

Promote your band on Facebook and create business opportunities with music

Posted in Marketing, Promotion and advertising

The social networking is an important means for business ideas can be promoted in a natural way by building relationships characteristic of these networks.

One of these networks is Facebook has millions of users, millions of potential customers and your business idea is not there is lost business opportunities.

In the case of bands promotion in these social networks is essential to win fans and get known and they must be added to the Facebook accounts of a number of tools for fans of a musical group can “hook” with the band you want to promote.

If you’re a “manager” or a promoter of bands, the Facebook application called MyBand going to be very useful for all the tools that gives you the same.

MyBand is installed on the Facebook page of the band and gives the opportunity to create a tab with personalized information of the band also can post videos of the band. Click here to read more.. »

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Aug 19

FanAppz an application to grow and earn money with your Facebook page

Posted in Marketing, Promotion and advertising

FanAppzFacebook has become an important tool for any business idea and that is why we see now is that large companies promote their pages on Facebook.

Small businesses must be why his page on Facebook and use it as a tool for the loyalty of your existing or potential customers so that you can in a natural way, sell more and earn more money.

As any other tool we need to be clear on the use strategy and objectives to be our page on Facebook and see how we can “monetize” that is how we can make money with this tool.

One of the ways is by creating a virtual store on our Facebook site. But before you create a virtual store or perhaps simultaneously, one must first create a community with our Facebook page a reference.

To achieve this is to create interactivity on our Facebook and that is why I wish to inform an application developed by FanAppz also to help you grow your Facebook social community, will help then earn money. Click here to read more.. »

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