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	<title>Swift Business Blog</title>
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	<link>http://evelynswift.net</link>
	<description>Daily Advices for Business Owner</description>
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		<title>Steps to Effectively a Product Marketing</title>
		<link>http://evelynswift.net/2012/steps-to-effectively-a-product-marketing.html</link>
		<comments>http://evelynswift.net/2012/steps-to-effectively-a-product-marketing.html#comments</comments>
		<pubDate>Mon, 06 Feb 2012 04:21:36 +0000</pubDate>
		<dc:creator>BlackWhite_ Wahyu</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Choose strategies]]></category>
		<category><![CDATA[innovative]]></category>
		<category><![CDATA[newspapers]]></category>

		<guid isPermaLink="false">http://evelynswift.net/?p=856</guid>
		<description><![CDATA[Whether you sell hamburgers, pizzas, ice creams, medicines etc, your product or service will never be sold if your buyers do not know you exist. When there is opportunity to reach potential customers have to be smart because you only have a few minutes to offer your product and convert a lead to an active customer [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;" align="justify"><span><span>Whether you sell hamburgers, pizzas, ice creams, medicines etc, your product or service will never be sold if your buyers do not know you exist. </span><span>When there is opportunity to reach potential customers have to be smart because you only have a few minutes to offer your product and convert a lead to an active customer of your product. </span><span>In this case the advertising you do to your product can be very helpful to achieve the desired sales.</span></span></p>
<p style="text-align: justify;" align="justify"><strong><span><span>Steps to commercialize a product:</span></span></strong></p>
<p style="text-align: justify;" align="justify"><strong><span><span>1.</span></span></strong><span><span> Make contact with the department of advertising and marketing of newspapers, magazines or radio and assesses which option is best for promoting your product. </span><span>Do not waste your money on all options, focus on one and work on it.</span></span></p>
<p style="text-align: justify;" align="justify"><strong><span><span>2.</span></span></strong><span><span> Learn all you can about your product or service and find the benefits that your product will give the people (the benefits must be real, never lie about this).</span></span></p>
<p style="text-align: justify;" align="justify"><strong><span><span><span id="more-856"></span>3.</span></span></strong><span><span> Choose strategies that will give you great benefits and yet do not require much investment budget. </span><span>Try to identify your target audience will be kids &#8230;? </span><span>Do adults? Men? Women?, Trying to reach people who really need what you&#8217;re trying to sell.</span></span></p>
<p style="text-align: justify;" align="justify"><strong><span><span>4.</span></span></strong><span><span> Now look at your competition, advertising what they are offering? can you offer something better? can you offer something original and innovative? </span><span>On a sheet lists all the benefits of your products. </span><span>Once you have the list choose one or two that may be the biggest benefits of your product purchase. </span><span>Remember to write the benefits in a professional manner and uses a conversational style. </span><span>Also you can include coupons, website address, free trials or free information.</span></span></p>
<p style="text-align: justify;" align="justify"><strong><span><span>5.</span></span></strong><span><span> Test each promotion you make and take a feedback from the reaction you get from each. </span><span>For every customer you get do not forget to create a database with all your information and try to track them continuously providing offers of your products. </span><span>Divide your customers into categories by type of response you get from each one of them and eliminate those that do not get any response.</span></span></p>
<p style="text-align: justify;" align="justify"><span><span>Follow these 5 simple tips and get better results in marketing your products.</span></span></p>
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		<title>Internet the new ally of small business</title>
		<link>http://evelynswift.net/2012/internet-the-new-ally-of-small-business.html</link>
		<comments>http://evelynswift.net/2012/internet-the-new-ally-of-small-business.html#comments</comments>
		<pubDate>Wed, 25 Jan 2012 15:58:01 +0000</pubDate>
		<dc:creator>BlackWhite_ Wahyu</dc:creator>
				<category><![CDATA[Small Business]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[companies]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[SMEs]]></category>

		<guid isPermaLink="false">http://evelynswift.net/?p=853</guid>
		<description><![CDATA[Youtube and social networking are some of the tools that small business has at its disposal to deal with its competitors. SMEs not only have to compete against big companies, but against the advertising giant. Their presence in the media is quite limited because they can not afford such glitzy media campaigns. It is increasingly [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">Youtube and social networking are some of the tools that small business has at its disposal to deal with its competitors.</p>
<p style="text-align: justify;">SMEs not only have to compete against big companies, but against the advertising giant. Their presence in the media is quite limited because they can not afford such glitzy media campaigns.</p>
<p style="text-align: justify;">It is increasingly common to find small banners on websites that have nothing to do with them, is this profitable? Given this disadvantage, it also is tempered by the crisis, small webs in online advertising are a quick exit and a source of profit, not realizing how much they are compensated tarnishing its image. Complete websites with banners and pop ups are not very profitable because if we do not have frequent visits, all you get is &#8220;scare&#8221; a few loyal customers who continue to turn to the web.</p>
<p style="text-align: justify;">Although the giant stalk of large companies, there are more and more ways to profit from internet. Techniques such as viral marketing , as used in recent times, offers a further possibility that these small profitable because with a low monetary cost and large doses of creativity can take action much more appealing communication and why not, competitive . Youtube has become the main ally of these techniques allowing remain good campaigns and not be forgotten by the users.</p>
<p style="text-align: justify;"><span id="more-853"></span>On the other hand, Facebook, according to digital marketing consultancy eMarketer, has surpassed Yahoo in display advertising, which is another great launching pad for small businesses. This allows further segmentation at a cost not too high, because it is possible to limit advertising spending budget depending on them.</p>
<p style="text-align: justify;">The key again is to know who you want to lead, make it as effective as possible without damaging the image. The quick profits can hurt you. Internet has been and remains the main communication platform that allows easy access to your potential customers moments eventually becoming the only weapon capable of making the little fish eat the big one.</p>
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		<item>
		<title>Proper management of companies for more profits</title>
		<link>http://evelynswift.net/2012/proper-management-of-companies-for-more-profits.html</link>
		<comments>http://evelynswift.net/2012/proper-management-of-companies-for-more-profits.html#comments</comments>
		<pubDate>Sun, 22 Jan 2012 06:18:33 +0000</pubDate>
		<dc:creator>BlackWhite_ Wahyu</dc:creator>
				<category><![CDATA[Business Management]]></category>
		<category><![CDATA[business school]]></category>
		<category><![CDATA[company]]></category>
		<category><![CDATA[management]]></category>

		<guid isPermaLink="false">http://evelynswift.net/?p=849</guid>
		<description><![CDATA[A business process is relevant in the process of organization and control of a company. The fundamental purpose of business is unprofitable, and the main function of business management is that the courage to rise to business users so that their income exceeds their total values. There is a huge distinction in the results, based [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">A business process is relevant in the process of organization and control of a company. The fundamental purpose of business is unprofitable, and the main function of business management is that the courage to rise to business users so that their income exceeds their total values.</p>
<p style="text-align: justify;">There is a huge distinction in the results, based on what we&#8217;re getting to get, and management styles that we use.</p>
<p style="text-align: justify;">To manage efficiently and useful others, one needs to have appropriate training and experience. Earn a college degree or certification of the business school business management is fundamental to success in the area of ​​business.</p>
<p style="text-align: justify;">Good management is, without doubt, the secret to a company to overcome the crisis that the world is facing today.</p>
<p style="text-align: justify;">In order to implement appropriate corporate governance, different tactics must be respected and carried out well.</p>
<p style="text-align: justify;">Those who have studied business management will be able to provide analysis and give ideas on how to improve profitability and company organization.</p>
]]></content:encoded>
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		<title>Creating a business plan should believe</title>
		<link>http://evelynswift.net/2012/making-a-business-plan.html</link>
		<comments>http://evelynswift.net/2012/making-a-business-plan.html#comments</comments>
		<pubDate>Tue, 17 Jan 2012 18:10:34 +0000</pubDate>
		<dc:creator>BlackWhite_ Wahyu</dc:creator>
				<category><![CDATA[Business Plan]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[investment]]></category>

		<guid isPermaLink="false">http://evelynswift.net/?p=843</guid>
		<description><![CDATA[There are entrepreneurs who do not hesitate to risk a lot when creating a project you really believe. The truth is that nobody wins if no risk of failure, ie, it is impossible to take each step with a maximum level of security. How to make a business plan? First, with time and patience because [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">There are entrepreneurs who do not hesitate to risk a lot when creating a project you really believe. The truth is that nobody wins if no risk of failure, ie, it is impossible to take each step with a maximum level of security. How to make a business plan?</p>
<p style="text-align: justify;">First, with time and patience because it is impossible to develop a project of this kind from one day to another. On the cover and table of contents must include the name of the author of the project, the project name and the logo. This is a short index, which, like a book, you can know at a glance the content that you see in the rest of the pages. It is therefore essential for a positive first impression.</p>
<p style="text-align: justify;">Then they must prepare the executive summary. It is that part that describes the project, the reasons justified worthwhile to do this, you must also record the investment needed to carry out, the team that will be conducted.</p>
<p style="text-align: justify;"><span id="more-843"></span>In addition, it must refine the description of the business, the type of products will offer to the client. Within a positive business plan is to develop a market survey to obtain data, such as the type of clients that have potential at the company, the level of competition it will face the business &#8230; This market study brings clarity and objectivity. You also need a technical study to analyze the physical and material needs in the creation of the company. In another section, the organization should analyze the project.</p>
<p style="text-align: justify;">In relation to the economic, investment in the study is positive discuss how they will finance the business. Finally, we must evaluate the project and have a plan of action to take place. Do not hesitate to draw conclusions.</p>
]]></content:encoded>
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		<item>
		<title>Real Estate &amp; Social Media</title>
		<link>http://evelynswift.net/2012/real-estate-social-media.html</link>
		<comments>http://evelynswift.net/2012/real-estate-social-media.html#comments</comments>
		<pubDate>Thu, 12 Jan 2012 15:01:09 +0000</pubDate>
		<dc:creator>Aaron Ehasz</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[agents for NYC Rentals]]></category>
		<category><![CDATA[Douglas Elliman Real Estate Company]]></category>
		<category><![CDATA[NYC Rentals]]></category>
		<category><![CDATA[real estate]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://evelynswift.net/?p=840</guid>
		<description><![CDATA[By: Erik Braunitzer and courtesy of Douglas Elliman Real Estate Company, agents for NYC Rentals. One of the most useful things a real estate agent can do in today’s world is to be a part of the online communities, especially Facebook, Google+, Twitter and Foursquare. Of course these social outlets are advantageous for a variety [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><strong>By: Erik Braunitzer</strong> and courtesy of <a href="http://www.elliman.com/">Douglas Elliman Real Estate Company</a>, agents for <a href="http://www.elliman.com/new-york-city/">NYC Rentals</a>.</p>
<p style="text-align: justify;">One of the most useful things a real estate agent can do in today’s world is to be a part of the online communities, especially Facebook, Google+, Twitter and Foursquare. Of course these social outlets are advantageous for a variety of reasons one in particular being to promote interaction. However, what most real estate agents haven’t considered is how each of the communities can transform their business.</p>
<p style="text-align: justify;">Of course you can sign into your FB account and look up a local real estate company, the agents’ page and learn about homes that are for sale or rent. You can also find out about the latest events, current fads, where interest rates are at, view pictures and videos and stay in tune with particular industry news.</p>
<p style="text-align: justify;">If real estate agents channeled the power of GPS, their direct sales would be a lot more effective. Sellers and agents can sign into Facebook and let their followers know the exact location and address they are at. The technology we have today lets potential buyers stay in touch with their real estate agents and will help them stay on top of the latest homes for sale, pricing, what has sold and current availability all from the updated location page.</p>
<p style="text-align: justify;">You can also transfer your location through Twitter, Google+ and Foursquare. Foursquare is an even better application with its direct vehicle channeling that’s available to its users. With the web going mobile, smart phone users are dependent on their phones for information. By turning on your GPS/location, you can make use of apps like “find my friends” to find and locate other users with the same app. Both FB and Foursquare are better suited for giving status updates, making comments and media. Google+ makes it easier to upload particular locations so that family, friends and maybe real estate agents can view.</p>
<p style="text-align: justify;">Truthfully, not every opportunity will warrant getting through to you via your agent. It’s a chaotic world today and it can be very trying to take care of numerous clients and their differing wants and needs. However, having the ability to stay in touch with your data base through this technology is highly advantageous. FB, Foursquare and + also offer ways in which you can filter updates, locations and events to friends and your client base, yet it doesn’t yield favoritism. If you have several clients with the same needs, it’s probably in your best to discuss any potential home purchases whether or not you do this digitally.</p>
<p style="text-align: justify;">Finally, the power of location is tremendous, especially for real estate agents who could utilize this information to get ahead in their business. For realtors who are always on the go, technology like FB, Google+, Twitter and Foursquare are amazing apps so you can keep your client data base, friends, family and other real estate agents continuously updated with pertinent information as it relates to your business.</p>
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